ClientNickelodeon

Creative Direction byStudio Moross

We had the pleasure of collaborating on the Nickelodeon Kids' Choice Awards, working alongside the visionary Studio Moross, who led the creative direction. We were responsible for building and developing the 3D worlds and models, which were showcased on huge screens throughout the show and brought to life on stage. We also had the opportunity to collaborate with the talented freelancer Hashmukh Kerai, whose contributions were invaluable to the project.

We developed a wide range of assets that set the stage for five distinct worlds: a slime factory, a beach party, a food-themed street, a festive birthday bash, and, of course, the iconic Bikini Bottom. Each world was further enhanced by having some of the elements brought to life through AR for the broadcast, and some of our assets were built as physical objects to decorate the stage. The combination of the physical and digital helped create a really immersive and playful experience for the audience.

We also got to work on the backdrops for the two key performances of the night. The opening act featured electronic devices descending into Bikini Bottom. Later, The Kid LAROI performed against a backdrop of a giant coral and bioluminescent jellyfish. On top of this we also made a batch of different wallpapers used in the broadcast.